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Red Dress Initiatives
Heart Truth Campaign

Heart Disease Doesn’t Care What You Wear –
It’s the #1 KILLER OF WOMEN

The Red Dress is the national symbol for women and heart disease awareness and the centerpiece of The Heart Truth – a national awareness campaign that warns women about their risk of heart disease and inspires them to take action and lower risk. The Heart Truth is sponsored by the National Heart, Lung, and Blood Institute, part of the National Institutes of Health, U.S. Department of Health and Human Services.

Event Ideas:

  • Organize a “Wear Red Day” or “Women Heart Day” by incorporating it into an annual chapter event, i.e. fundraiser breakfast, luncheon or dinner.
  • Plan a “Wear Red Day” for your February chapter meeting.
  • Plan a “Wear Red Day” for your church.

For more information about The Heart Truth Campaign or about Red Dress event ideas and materials, visit www.Hearttruth.Gov.

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